The meaning of "ethical" is much broader. It is not just about clean products but also a unique concept and outstanding quality.
WE CREATE THE PERFECT SYMBIOSIS. THE BRAND, THE DISTRIBUTOR AND THE RETAILER.
OUR ADVANTAGES
GOOD POSITIONING IS THE RIGHT FIRST STEP.
We strive to select only the best brands that align with our ideology and vision.
Our strategy is to ensure the proper positioning of brands in the market: high-end locations, concept boutiques, cosmetics and perfumery stores, as well as the best local and federal chains.
Due to our careful approach, we always give each of our brands the attention they deserve by providing the right PR and selecting the most suitable points of sale. This ensures a strong brand reputation and proper market positioning.
our clients
200+ BEST CLIENTS
Articoli, Olymp Travel Retail (12+ airports), Beriozka Boutiques, Giorgi, Tush i Teni, Probirka 21, Niché, WorldClass, Atmosphere Boutique, Imagine and many others.
WE COLLABORATE WITH VARIOUS HIGH-END PROJECTS, CONCEPT MAGAZINES AND TOP BLOGGERS.
We collaborate with various high-end projects, concept magazines, and top bloggers. We know how to organize stunning and professional events.
Our team has extensive experience in preparing presentations and marketing activities for brands such as État Libre d'Orange, Grown Alchemist, Meo Fusciuni, and many others.
We have a unique approach to training, both in offline and digital formats.
Our training manager has worked with brands such as Liquides Imaginaires, Clive Christian, and Maison Francis Kurkdjian. When it comes to training, we apply our own exclusive methodology. Combined with tailor-made trade marketing activities, this allows us to exceed our sales goals.
In-house PR and Marketing department
BEST PRODUCTS GROUP HAS AN IN-HOUSE PR AND MARKETING DEPARTMENT.
All the brands we work with receive not only extensive coverage in trend-setting beauty, fashion, and lifestyle print and online media but also precise communication with the customers their products are created for.
TEAM
I USED TO WORK IN DIFFERENT RUSSIAN DISTRIBUTION COMPANIES, AND I SAW FROM THE INSIDE THEIR MISTAKES AS WELL AS THEIR CONSERVATISM. NOW IT IS THE ERA OF TRANSPARENT BUSINESS, WHERE WE PROVIDE AN ETHICAL APPROACH BOTH FOR THE BRAND AND FOR THE RETAILER. WE ARE BUILDING A PRINCIPALLY DIFFERENT CONCEPT OF DISTRIBUTION: CLEAN, HONEST AND FOCUSED ON BUILDING THE RIGHT BRAND AWARENESS.